Skip to main content
Connecting FERMAT and TikTok

Learn how to connect TikTok to FERMAT and grant our team the appropriate access

Updated over a week ago

Here's how to connect your TikTok account to FERMÀT.

1. Add Your TikTok Pixel

Navigate to the settings section of FERMÀT and add your TikTok pixel to the manage pixels section of the app.

If you already have a pixel simply grab it by:

  1. Going to your TikTok Ads account

  2. Click Assets

  3. Click Events

  4. Click Web Events

  5. Copy the ID in the upper left corner

  6. Paste it into FERMÀT

2. That's it

You can now use FERMAT links in your TikTok ads and the results will be pulled into our platform.

💡 TikTok Setup Tip

If you are using a Smart Ad group inside of TikTok you are only allowed to use a single URL for the destination. If you use a FERMÀT Forever Link for these Smart Ad groups you can have the traffic split between two destinations and even adjust the destination on the fly without logging into TikTok or messing with the ad set

Did this answer your question?