Here's how to connect your TikTok account to FERMÀT.
1. Add Your TikTok Pixel
Navigate to the settings section of FERMÀT and add your TikTok pixel to the manage pixels
section of the app.
If you already have a pixel simply grab it by:
Going to your TikTok Ads account
Click
Assets
Click
Events
Click
Web Events
Copy the ID in the upper left corner
Paste it into FERMÀT
2. That's it
You can now use FERMAT links in your TikTok ads and the results will be pulled into our platform.
💡 TikTok Setup Tip
If you are using a Smart Ad group inside of TikTok you are only allowed to use a single URL for the destination. If you use a FERMÀT Forever Link for these Smart Ad groups you can have the traffic split between two destinations and even adjust the destination on the fly without logging into TikTok or messing with the ad set