FERMÀT’s PDP (Product Detail Page) editor allows you to fully customize the look, layout, and messaging of your product pages using a flexible library of modules. Whether you want to test different layouts, upsells, or conversion tactics—these building blocks help you move fast.
What’s in this guide:
What PDP Modules Are
Modules are individual building blocks you can use to create and customize PDPs in FERMÀT. Each one supports a different type of content or functionality—like images, product grids, reviews, variant selectors, and more.
You can drag, drop, edit, and reorder modules to fit your product storytelling and conversion goals.
How to Add a Module
Open your PDP in the Editor
Click + Add Module at the bottom right
Browse the full list of available modules
Click to add one to your layout
You can add as many modules as you need and arrange them in any order.
PDP Module Types
Here’s a breakdown of all module types currently available, organized by category:
CONTENT
Module Name | Description |
Banner | Add a promo banner or announcement |
Text | Display plain or formatted text |
Reviews | Display your top 10-12 Reviews |
Icon Group | Display multiple icons with captions |
Media | Add images or visual content |
Chips | Add stylized badges or tag-like visuals |
Media Carousel | Add a carousel of images or videos |
Named Section Accordions | Add collapsible content blocks with titles |
Product Image Carousel | Showcase product images in a swipeable format |
Product Image Carousel with Variant Selector | Combine image carousel and variant selection |
Large Product Image Carousel with Variant Selector | A more visual layout of the same |
Horizontal Named Sections | Add horizontal scrolling blocks of content |
Accordions | Toggle content areas for FAQs or info |
Modal | Trigger a pop-up with more information |
SHOPPING
Module Name | Description |
Product Grid (Magic Module) | Show one or more products, you can also categorize the product for easy navigation |
Variant Selector | Let shoppers choose flavors, sizes, etc. |
Add to Cart Button | Shoppers can instantly add item to cart |
Upsell Carousel | Display related or upsell products |
HEADER
Module Name | Description |
Callout | Highlight key messages or trust signals |
Saving & Reusing Modules
You can save any module to reuse later:
Hover over the module in the layout panel
Click the 3-dot menu > Save this module
Or, click the bookmark icon inside the module editor
Saved modules live under the Saved Modules tab in the “Add Module” panel and are available to reuse across any PDP in your account.
This saves time and keeps your most effective modules consistent across pages.
Using Search to Find Modules
Inside the Add Module panel, you can search for a specific module by name using the search bar. This is especially helpful when you have a long list of available modules and want to jump to one quickly.