What is the BigCommerce Integration?
FERMÀT now supports BigCommerce as a native commerce platform alongside Shopify, Salesforce Commerce Cloud, Oracle, and custom platforms. Brands on BigCommerce can connect their store to FERMÀT, automatically sync their product catalog, and run shoppable experiences with native cart and checkout, all without manual product setup.
The integration uses BigCommerce's OAuth flow, so store credentials are configured automatically during onboarding. Once connected, products sync continuously to keep your FERMÀT experiences up to date with your BigCommerce catalog.
How to Connect Your BigCommerce Store
Log in to your FERMÀT dashboard and navigate to the onboarding flow. If you already have an account, go to Settings > Integrations.
Select BigCommerce as your commerce platform.
Authorize via OAuth. You will be redirected to BigCommerce to grant FERMÀT access to your store. Log in with your BigCommerce credentials and approve the connection.
Wait for product sync. Once authorized, FERMÀT automatically imports your product catalog. You will see products populating in your dashboard within minutes, depending on catalog size.
Verify your catalog. Navigate to Products in your dashboard to confirm your products, variants, images, and pricing have synced correctly.
Start building. Create funnels, landing pages, and shoppable experiences using your BigCommerce products. Cart and checkout work natively with your BigCommerce store.
What Gets Synced
The BigCommerce integration syncs the following data from your store:
Products: Name, description, images, pricing, and availability
Variants: All product variants with their specific attributes, pricing, and inventory
Categories: Your store's category structure for organizing products in FERMÀT experiences
Product data syncs continuously after the initial import. Changes to your BigCommerce catalog (new products, price updates, inventory changes) are reflected in FERMÀT automatically.
Cart and Checkout
FERMÀT's BigCommerce integration supports native cart and checkout. When a shopper adds a product to their cart on a FERMÀT experience, the cart is created directly in your BigCommerce store. Checkout redirects to your BigCommerce checkout flow, so shoppers complete their purchase using your existing payment setup, shipping rules, and tax configuration.
Where It Works
Surface | Supported |
Funnels (Landers) | ✅ |
Product Detail Pages (PDPs) | ✅ |
Product Funnels (DPP) | ✅ |
Bundle Pages (BDPs) | ✅ |
AI Search Funnels | ✅ |
Use Cases
Launch shoppable ad landing pages. BigCommerce brands can now create high-converting landing pages for paid traffic campaigns, with products pulling directly from their store catalog and checkout flowing back to BigCommerce.
Run A/B tests on product experiences. Use FERMÀT's experimentation tools to test different product page layouts, bundling strategies, and content approaches — all powered by your live BigCommerce catalog.
AI-powered product discovery. Connect your BigCommerce catalog to FERMÀT's AI Search product to generate AI-optimized content that earns citations in ChatGPT, Perplexity, and Google AI Overviews.
FAQs
Q: Do I need to install anything on my BigCommerce store?
A: No. The integration uses BigCommerce's OAuth flow, you authorize FERMÀT from the onboarding dashboard and everything is configured automatically.
Q: How quickly do products sync after connecting?
A: The initial sync typically completes within minutes for most catalogs. Ongoing changes sync continuously.
Q: Does this work with BigCommerce's multi-storefront feature?
A: The current integration connects to your primary BigCommerce store. Multi-storefront support may be added in future updates.
Q: Are BigCommerce discount codes and promotions supported?
A: Checkout flows back to your BigCommerce store, so any promotions and discount codes configured there apply at checkout as normal.
Q: Can I use FERMÀT's bundle features with BigCommerce products?
A: Yes. You can create fixed bundles and BYOB (Build Your Own Bundle) experiences using your BigCommerce product catalog.