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Building a FERMÀT Experience
Forever Links
Forever Links
Everything you need to know about creating the links that start the journey
2 articles
How to use FERMÀT Forever Links
Learn how to use Forever Links to drastically cut down on URL and destination changes inside ad platforms.
Setting up a holdout test with FERMÀT
In this article we will be going over how to set up a holdout test, and tips and tricks to create an effective one.