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Creating a Funnel Using Templates in FERMÀT

Quickly launch a high-performing landing page by selecting from a wide range of funnel templates

Updated over a week ago

In FERMÀT, you can create unlimited funnels. The Templates Library gives you a fast way to launch a funnel tailored to specific objectives. Whether you're building for a paid campaign, retention initiative, or influencer collaboration, templates provide a strong starting point. And with Pierre, you can instantly generate or refine content using natural language prompts.


What’s in this guide:


Where to Start

To begin building a funnel from a template:

  1. Go to Funnels in the left-hand sidebar.

  2. Click + Create Funnel in the top-right corner.

  3. Choose “Use a Template” from the available options.

You can also choose to:

  • Start from scratch

  • Build with Pierre directly

Giving your funnel a clear name at the start will help you stay organized. You can also apply tags later for filtering and search.


Exploring the Templates Library

Inside the Templates Library, you’ll find a variety of pre-designed funnels optimized for different:

  • Channels (Email, SMS, Influencer, Paid Social, etc.)

  • Goals (Acquisition, Retention, Conversion, LTV Maximization)

  • Industries (Skincare, Apparel, Supplements, Home, and more)

Use the filters at the top to narrow your options. For each template, you can view:

  • A real-time preview

  • A description of the layout and intent

  • Recommended use cases and pairings

You can also access My Templates, where you’ll find any custom templates you've saved.


Editing Funnels: Manual or with Pierre

Once you've selected a template, you’ll land in the Funnel Editor. From here, you can either build manually or use Pierre to assist.


Manual Editing

You can:

  • Add, remove, or rearrange funnel modules

  • Adjust text and images within each section

  • Use the + Add Module option to include new components

  • Click Save and Publish when done

This method gives you full control over layout and structure.


Editing with Pierre (AI Builder)

Pierre allows you to edit funnel content using prompts. You can:

  • Modify tone and messaging

  • Update CTAs and product details

  • Restructure sections for better flow

  • Generate an entire funnel from scratch

To access Pierre:

  1. Click the Pierre icon in the top right of the editor

  2. Select “Generate Funnel” or “Modify Funnel Content”

  3. Follow the guided prompts

Pierre is ideal for fast turnarounds, testing new angles, or applying consistent messaging across multiple funnels.


Saving and Reusing Templates

If you've created a funnel that performs well, you can save it as a reusable template.

To do this:

  1. Open the funnel in the editor

  2. Click Save as Template at the top

  3. It will now appear in your My Templates section in the library

This is useful for replicating proven layouts or enforcing brand consistency across campaigns.

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