FERMÀT allows you to connect your Northbeam pixel to monitor full-funnel conversion behavior—from landing pages to checkout—with minimal setup required.
What’s in this guide:
How to find your Northbeam Pixel ID
You’ll find your pixel ID in your Northbeam dashboard.
Go to Settings Page in Northbeam
Navigate to:
Tracking Script Tags → Northbeam PixelLook for the script link — it will look like this:
northbeam.io/ota-sp/[PIXEL_ID].jsCopy only the PIXEL_ID (do not copy the full script).
Adding the Pixel in FERMÀT
Go to Settings → Manage Integrations → Event Platforms → Northbeam
Click Add Pixel
Paste the Northbeam Pixel ID
Click Save
Once saved, the pixel is auto-embedded across all your FERMÀT storefronts.