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Connecting Blotout to FERMÀT

Integrate your Blotout pixel with FERMÀT to enable first-party data tracking and full-funnel visibility across customer journeys.

Updated this week

FERMÀT allows you to connect your Blotout subdomain directly from your integration settings. This setup enables first-party tracking across landing pages and conversions without compromising user privacy.


What’s in this guide:


Setting up Blotout Tracking

To track customer journeys using Blotout, you’ll need to connect your subdomain from the Blotout dashboard.

How to set it up:

  1. Go to Settings → Manage Integrations → Event Platforms → Blotout

  2. Click Add/Edit Pixel

  3. In the popup, enter your Blotout Subdomain
    e.g., sglug.yourdomain.com

  4. Click Save

Once connected, event tracking will automatically begin on your FERMÀT Shops.

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