Go to Settings → Branding → Brand Voice.
Your brand voice helps Pierre create funnels and landing pages that match your brand's personality.
What traits should Pierre have?
Describe your brand's personality and tone in 2-3 sentences:
How you communicate (friendly, professional, scientific)
Key adjectives (confident, warm, direct, playful)
Language style (technical, inclusive, premium)
Example: "Balance science-forward language with friendly, approachable cues. Emphasize 'clean/effective/effortless' to sound confident but not boastful. Use positive, aspirational language rather than fear-oriented messaging. Be encouraging and positive. Be forward thinking and innovative."
Anything else Pierre should know about?
Add specific guidelines:
Words/phrases to avoid or use
Formatting preferences (capitalization, punctuation)
Content restrictions
Example: "Avoid 'healthy' language—use 'healthier-looking' instead. Don't be overly sales-y or use multiple exclamation points. Ingredient names should be capitalized."
Click "Save changes" when done.