Building a bundle lets you group multiple products together under one merchandisable offer, making it easy to test new combinations, promote campaigns, and elevate your funnel experience.
Updated March 2026
Build Your Own Bundle now includes description fields, direct product page integration, and a series of experience improvements. See the updated steps below.
What’s in this guide
What is Bundle Builder
Bundle Builder lets you group any existing products in your catalog—including custom FERMÀT products—into a single bundle offered at a specific price. Bundles do not require new Shopify SKUs or site-wide merchandising changes, making them ideal for quick testing and campaign-specific product groupings. Learn more about the Bundle Best Practices.
Bundle Builder Use Cases
Brands use Bundle Builder to experiment quickly and create targeted merchandising without altering their main site.
Examples include:
Bundles inspired by influencer content
Bundles that match the products featured in a specific ad
Limited-time bundles for holidays or promotions
Early concept testing before building onsite bundles
How to Build a Bundle in FERMÀT
Navigate to the Products tab and click Add Bundle.
This opens the bundle creation page.Enter a Bundle Name.
This name appears wherever the bundle is used across your funnels.Add a bundle description.
Enter a description for your bundle in the Bundle Description field. This text appears on the bundle detail page and helps shoppers understand what's included and why it's valuable.Add the bundle to a product page (optional).
You can now feature a bundle directly on a product page in your storefront. In the bundle settings, select Add to Product Page and choose which product page should surface this bundle. Shoppers browsing that product will see the bundle offer inline, no separate funnel required.Add products by selecting Add products.
Search your catalog and check the items you want to include.
Selected items appear in the right-side panel before applying.Add images for the bundle.
The first image becomes the hero image on the bundle detail page.Set a discount.
The bundle price updates automatically as products are added.
Apply a percentage discount to adjust the final bundle price.Use the bundle in your funnels.
Once saved, the bundle behaves like any other product and can be featured in catalogs, hero cards, or shoppable product cards.
Bundle Builder FAQs
Why can’t I add constituent products to my bag when I have a bundle in my cart?
Why can’t I add constituent products to my bag when I have a bundle in my cart?
Bundles function as a single purchasable item, so individual items cannot be added separately during the same session.
How many bundles can I create?
How many bundles can I create?
You can create an unlimited number of bundles in FERMÀT.
How many products can be in a bundle?
How many products can be in a bundle?
You can include any number of products, including custom FERMÀT products.
What's new in Build Your Own Bundle as of March 2026?
What's new in Build Your Own Bundle as of March 2026?
Three improvements shipped this month: you can now add a text description to any bundle (visible to shoppers on the bundle detail page), bundles can be featured directly on product pages without requiring a separate funnel, and a range of experience improvements and bug fixes have been applied across the bundle creation flow.