FERMÀT’s Upsell Settings allow you to map complementary products that appear when a shopper adds an item to their cart. These recommendations can be manually configured or generated automatically using FERMÀT’s AI.
What’s in this guide
Why Upsell Settings Matter
FERMÀT’s upsell system helps increase average order value by showcasing relevant add-on products at the moment a shopper adds something to their bag.
Benefits include:
AI-Driven Product Recommendations
FERMÀT analyzes real purchase behavior and automatically recommends the products most frequently bought together.
Higher Average Order Value
Shoppers are presented with additional items that complement the product they’re already viewing or adding to their bag.
Frictionless Shopping Experience
Upsell suggestions appear in a drawer or inline, depending on your configuration.
Flexible for Your Brand
Choose your mapping rules, recommended products, messaging, and upsell placement.
How to Configure Product Upsells (Per PDP)
Upsells are now configured directly inside each Product Detail Page (PDP).
To begin:
Navigate to PDPs in the left sidebar.
Select the PDP you want to configure.
Open the Settings panel on the right.
Select Product Upsell.
This opens the new upsell configuration workflow.
Mapping Upsells for Variants
You can map upsells based on:
Option (default)
Option type such as Title, Color, Size, etc.
This is helpful when variant-specific recommendations differ (e.g., color-specific accessories).
To map upsells for a variant:
In Map Based On, choose Option.
In Option Type, select the specific option (e.g., Title).
For each option value (e.g., Default Title), assign recommended products.
Add or remove items using the product cards on the right.
All selected products will appear as upsell suggestions when that variant is added to the cart.
Enabling the Upsell Drawer
The Upsell Drawer determines how recommendations appear to the shopper.
Toggle:
Enable Product Upsell Drawer
When enabled, the shopper sees a drawer with your configured recommendations before landing on the cart summary.
When disabled, they skip the drawer and go straight to their bag.
Automatic Configuration
FERMÀT can automatically populate upsell recommendations based on purchasing behavior.
Select:
Automatically Configure
FERMÀT will scan transactional data and suggest the highest-converting upsell options.
You can manually adjust any recommendations afterward.
Saving Your Upsell Settings
After making changes:
Click Save Changes at the bottom of the upsell settings panel.
Your mapped upsells will immediately apply to that PDP.
Upsells must be configured per product, ensuring full control across different product types and merchandising strategies.
Global Upsell Messaging (Shop Defaults)
If you want to control the messaging that appears inside the drawer or cart:
Go to Settings in the left sidebar.
Select Shop Defaults.
Open Upsells.
You can customize:
Cart Message
Shown inside the cart when suggesting additional products.
Default: “We think you would love these too.”
Add to Cart Drawer Message
Shown when the upsell drawer opens.
Example: “Complete the look and receive free shipping.”
These settings apply across all funnels and all PDPs unless overridden.
End Result
Shoppers will see your upsell recommendations immediately after adding a product to their bag. This improves discoverability, encourages exploration, and increases order value without additional friction.
